2021 Live Event for B2B Marketing Exchange Postponed – Digital Experience for B2B Marketing Exchange will take place online from February 22nd to 24th, 2021
Demand Gen Report Postpones Flagship # B2BMX Event in Scottsdale, Arizona through June; Introduction of the new online event # B2BMX in the first quarter.
HASBROUCK HEIGHTS, NJ, Dec. 11, 2020 (GLOBE NEWSWIRE) – Given concerns about the ongoing COVID-19 pandemic, including domestic and international travel restrictions and associated government restrictions and restrictions on large group gatherings, The Demand Gen Report -Team has decided to reschedule the B2B Marketing Exchange (# B2BMX) annual live event. After consultation with important sponsors and participants, it was decided to postpone the postponement to June 2021 in order to ensure maximum success and security for everyone involved. Originally scheduled for February 22-24, 2021, the new dates are June 7-9, 2021. This in-person event will take place at The Phoenician in Scottsdale, Arizona.
With many in the industry still eager to get involved and find alternative ways to connect, the release also announced that the brand new B2B Marketing Exchange digital experience will take place online February 22-24, 2021 .
The Demand Gen Report team will once again draw on its digital roots, building on nearly a decade of intense, engaging, and educational live and digital events to create an online experience that is the best of all worlds. The B2B Marketing Exchange digital experience offers: world-class content presented by leading industry experts; Access to world class solution providers; 1: 1 networking and mentoring opportunities; practical, in-depth training and much more.
“We strive as much as our community to return to personal events, but we are also committed to doing it safely and responsibly,” said Andrew Gaffney, SVP & Editorial Director of Demand Gen Report. “While we wait for the live event in June, we look forward to creating a digital environment in February where B2B marketers can be supported, inspired, trained and networked. After hosting the B2B Sales & Marketing Exchange online experience in October, we had the opportunity to really redefine the concept of the “virtual event”. Instead of trying to replicate a live event online, we focused on taking advantage of the unique benefits that only a virtual venue can offer and we learned a lot. Participants rated this event 4.4 out of 5 and gave us excellent feedback that we should consider when planning this next round. In person or online, our top priority is to provide uncompromisingly valuable content and connections and I am confident we can do this again. “
Agenda updates and registration details for the online experience will be released in the coming weeks and months. In the meantime, those who would like to attend, or learn more about, # B2BMX in person or online can register to receive updates here and mark their calendars for:
- 22.-24. February 2021 – # B2BMX Digital Experience
- 7th-9th June 2021 – # B2BMX in person (Scottsdale, Arizona)
over Demand Gen Report
Demand Gen Report, a brand of G3 Communications, is a targeted online publication that uncovers strategies and solutions that companies can use to better align their sales and marketing organizations and ultimately drive growth. An integral part of the publication’s editorial coverage is the sales and marketing automation tools that enable companies to better measure and manage their multi-channel demand-generating efforts.
Information on the B2B Marketing Exchange 2021
Hosted by Demand Gen Report, the B2B Marketing Exchange (# B2BMX) is a multi-day educational event designed to improve B2B marketing and sales strategies and results. The event includes six targeted educational trails: the popular Content2Conversion conference; the Demand Gen Summit; ABM In Action Live; Sales Impact Summit; Digital strategy; and channel marketing. In 2021, # B2BMX was postponed to June 7-9 at the Phoenicians in Scottsdale, Arizona. The B2B Marketing Exchange digital experience will take place online from February 22nd to 24th.
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A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/d6996ff5-0a56-4640-8784-f37702f8c493