MOUNTAIN VIEW, California., February 22, 2021 / PRNewswire / – Pure Storage (NYSE: PSTG), the IT pioneer delivering storage as a service in a hybrid world, today announced that Multiview, the leading B2B digital publisher for associations, has selected Pure Storage as its Support hybrid to cloud transition Scale to deliver the insights-based digital connections customers need to compete and grow.
With over 1,200 association partnerships and 11,000 customers, Multiview can collect a significant amount of data and insights from millions of B2B professionals. As Multiview’s customer base continued to expand rapidly, the company needed to make the company’s tools highly available and backed by built-in disaster recovery support without impacting performance. In addition, Multiview needed a partner who could simultaneously support the lift and shift strategy and the digital transformation strategy.
Pure Storage® stands out from the other major competitors that Multiview considered in its comprehensive review of market offerings for hybrid model support and on-premises to cloud transition. From a performance value standpoint, Pure Multiview offered incredibly low latency, demonstrated by the shift from measuring in milliseconds to microseconds. The ability to scale non-stop was a key factor in choosing Multiview and simply simplifying the path to multi-cloud deployments that enabled Multiview to bridge the cloud divide within a unified and seamless experience.
Additionally, Multiview knew the company needed a robust data protection solution that would deliver a simple, comprehensive, and reliable disaster recovery plan to ensure business continuity for its 1,200 customers / partners. Choosing Pure FlashBlade® along with FlashRecover ™, Powered by Cohesity®, the industry’s first jointly developed, modern all-flash data protection solution, gave Multiview the best return on investment with the ability to replicate data efficiently and faster to the cloud recovery – and recovery time in the event of unplanned outages or ransomware attacks. Due to the existing relationship between Multiview and SHI, a Pure Storage partner, the adoption process has been optimized. SHI and Pure can complement their efforts by sharing details on Multiview’s various projects in order to stay in sync and work as a team.
“Pure provides the power and flexibility we need to provide the multitude of robust messaging services we offer with cost savings that allow us to capitalize elsewhere. Additionally, Pure as a Service is a look to the future of our workloads gives us the flexibility to make the move when and how we want it with hybrid cloud mobility and consistency in our environment. “- – Sean McPartlin, Director, Infrastructure Operations, Multiview
“The data landscape is changing rapidly. Therefore, we strive to provide future-proof solutions that meet today’s business needs and offer tomorrow’s scalability. We pride ourselves on helping customers like Multiview bridge the cloud divide and offering options for operational and financial flexibility as well as operational flexibility in the entire IT infrastructure. “- – Amy Fowler, VP, Strategy and Solutions, FlashBlade Business Unit, Pure Storage
Multiview innovatively combines its proprietary data on 10 million B2B buyers with advanced technology, a full-service creative department and B2B marketing experts to help customers reach their ideal audience with their ideal message through digital advertising.
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Pure Storage (NYSE: PSTG) gives technologists their time back. Pure offers a modern data experience that enables companies to run their operations seamlessly across multiple clouds as a true, automated storage-as-a-service model. As one of the fastest growing IT companies in history, Pure supports customers in using data while reducing the complexity and costs of managing the infrastructure behind it. With a certified customer satisfaction factor in the upper percentage range of B2B companies, Pure’s constantly growing customer list is one of the happiest in the world.
Pure Storage, the “P” logo, Evergreen, FlashArray, FlashBlade, Pure1 and Pure as-a-Service are trademarks or registered trademarks of Pure Storage. All other brands or names referred to in this document are the property of their respective owners.
Pure Storage was named a Leader in the 2020 Gartner Magic Quadrant for Primary Storage.
SOURCE Pure storage