ATLANTA–(BUSINESS WIRE) – Red House B2B Marketing has further strengthened its management team by hiring an industry veteran to lead marketing activities for the agency.
Relying on the increasing complexity of its data-driven B2B technology and digital marketing services, the company sought an experienced candidate to lead marketing activities that spanned automation, CRM, digital, social and account-based marketing programs.
Gray Williams has been hired as Vice President of Marketing Operations and brings 25 years of experience to the company, including senior management positions for national and global agencies such as Digitas, Moxie, BKV and Critical Mass. Williams joins Red House from Rangle.io and his extensive experience in data strategy, marketing automation, and general digital execution will further enhance the company’s ability to effectively help customers achieve their goals.
“We are constantly pushing the envelope with new and innovative ways to engage our B2B customers’ customers and prospects with a seamless and personalized user experience that is increasingly data and digital driven,” said Joe Youngs, senior vice president and Head of Consulting Services in the Red House. “Gray brings a wealth of skills and experience to the table that already impacts the strategic recommendations and groundbreaking creative product that Red House delivers to clients,” he added.
Red House B2B Marketing helps clients achieve their goals through strategic, data-driven marketing programs that lead to positive results. The agency is a full-service company that offers integrated solutions such as account-based marketing, content and digital marketing as well as services such as analytics, automation, creative and website development. To learn more, visit www.redhouseb2b.com.