Today’s Media’s next webinar will be on Wednesday, July 7th at 12 noon, the third in our series of bite-sized webinars where we’ll discuss content marketing and give you hands-on insight into the legal issues we’ve reviewed .
In our next session, Lindsay Gibson and Allie Jones will talk about how to maximize the value of your content. They discuss the type of content that has lasting value, some key examples of how you can create that type of content, and give practical examples of how it can be used in practice.
We hear you…
We love to hear feedback on our webinars and learn what content companies and practitioners want to engage with to help them in their day-to-day roles.
A recent survey by Today’s Media found that over 68% of respondents felt that their content outsourcing metrics were high on their criteria.
Given this feedback, and since we are focused on content and its value, it was natural that we would focus on performance metrics for part of the webinar.
In this part of the session, you will learn what types of metrics to look out for, what they mean in the clear, and how you can monitor them and determine the success of your content.
We look forward to welcoming you here. Here you will find a brief overview of what you will learn and for whom it could be of interest from your practice.
The webinar covers:
- What types of content can maximize value?
- The benefits of “evergreen” content
- Renew content
- Measurement tools to understand the value of content.
What you will learn:
- What replaces as evergreen content?
- Tips for creating evergreen content.
- Notes on measuring content.
Who should attend
- Marketing Specialists / Managers
- Practice manager
- Operations manager
We very much hope that you can be there on Wednesday. Click here to login.
For information on our webinar series or our curated and tailored content options, please contact Lindsay Gibson: e: [email protected], t: 07736 015 803
This article was submitted for publication by Editor Assist as part of Today’s Conveyancer advertising agreement. The views expressed in this article are those of the submitter and not those of Today’s Conveyancer.