Global content marketing powerhouse, Mediaplanet, wins 4 Communicator Awards of Excellence (Gold) for customer sponsored content and integrated campaigns.
NEW YORK (PRWEB) May 06, 2021
The esteemed winners of the Academy of Interactive & Visual Arts’ 27th annual Communicator Award have been announced, and Mediaplanet wins four Awards of Excellence (Gold) that include two pieces of Client-branded content – the first entitled “Life -Saving Specialty Medical “Nursing Helps People With Severe Eating Disorders” sponsored by the ACUTE Center for Eating Disorders and the second piece, titled “How a COVID-19 Diagnosis Helped This Couple Find Purpose,” sponsored by Wave Two additional Awards of Excellence were included in the overall integrated campaign category and celebrated the “Journey to the Transplantation” campaign published by Mediaplanet with actor and comedian George Lopez on the print cover and the “Living with HIV” campaign with the Netflix star chef Gabe Bertacini, living with HIV Both campaigns were launched TODAY in the US in November and December last year.
The Communicator Awards are the leading international award program that recognizes great ideas in marketing and communication. Founded almost three decades ago. The Communicator Awards receive over 6,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind worldwide. Find Mediaplanet among this year’s winners in the official announcement of the program in both the Branded Features and Integrated Campaign categories.
“The recognition of our work by the Academy of Interactive & Visual Arts last year is particularly rewarding,” said Luciana Olson, US Managing Director of Mediaplanet. Like so many of our industry peers and the world, our teams had to come together like never before and quickly reconfigure our manufacturing and publishing departments to continue to deliver meaningful publications for our readers and customers. These four awards are a great reminder that powerful stories can be a driving force and offer hope in challenging times. “
Mediaplanet’s “Journey of the Transplant” campaign helps shed light on transplantation, and features stories and commentary from industry leaders and renowned advocates such as George Lopez – actor / comedian and transplant recipient, American Society of Transplantation, United Network for Organ Sharing (UNOS )), National Kidney Foundation, Gift of Life, NATCO and many others. With the U.S. transplant list currently spanning more than 113,000 names and an average of 20 people waiting for a transplant each day, the campaign advocates graft donor registration and covers the key challenges faced by the various types of transplants in order to educate the public as well as those who awaiting transplants, patients, caregivers and health professionals.
The second integrated campaign “Living with HIV” awarded by Mediaplanet dissolves the stigma of the virus and shows new and innovative technologies and therapies for prevention, detection and treatment. The content of the campaign covers topics such as aging with HIV, HIV and COVID, diagnostics, women and HIV and more, as well as prominent industry voices and executives such as Chef Gabe Bertaccini, HIV-positive celebrity chef and reality TV host of Netflix ‘Say I Do (Cover ) History); Jeff Murray, MD, associate director, FDA antivirals; Health HIV; AIDS United; American Academy of Clinical Chemistry; CDC Department for HIV / AIDS Prevention; Office of the Deputy Minister of Health; The Lesbian, Gay, Bisexual, and Transgender Community Center; Prevention access campaign; Thera technologies; CAN Community Health; and many more.
The two award-winning branded content tell the incredible stories of organizations that help individuals overcome adversity and thrive in their communities. They were made possible through Mediaplanet’s collaboration with two key partners: the ACUTE Center for Eating Disorders, a medical intensive care unit for patients with severe eating disorders who were part of a campaign for the health and safety of teenagers, and Wave, financial software designed to support entrepreneurs featured in Mediaplanet’s Small Business Recovery campaign.
Mediaplanet specializes in creating content marketing campaigns for a variety of industries. We tell meaningful stories that educate our audience and position our customers as solution providers. Our unique ability to connect the right executives with the right readers via the right platforms has made Mediaplanet a global powerhouse for content marketing. Our award-winning stories have captured the hearts of countless readers while also serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com to learn more about who we are and what we do.
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