AUSTIN, Texas, July 7th, 2021 (GLOBE NEWSWIRE) – For the second year in a row, Springbox, a Prophet company, has been recognized for excellence in multiple categories by the B2B Marketing Elevation Awards. These awards recognize exceptional talent, accomplishments and achievements in B2B marketing in the United States. This recognition from the B2B Elevation Awards reflects Springbox’s continued status as a leading digital agency.
The company received a silver award in the Best Use of Account-Based Marketing category for an ABM pilot program that aimed to revolutionize demand generation and care capabilities for Cigna.
“We had a wonderful partnership with Cigna to work together to develop their skills while delivering short-term results,” said Angie Gette, Vice President of Strategy and Insights at Springbox. “In such a large company, it is difficult to drive change, but everyone took the opportunity. We appreciate the impact our planning has had on their business and their overall demand generation function. “
In the “Best Brand Initiative” category, Springbox’s reinterpretation of the Amazon Business brand received the silver award.
“We are proud to have helped bring the Amazon Business brand to life and contributed a small part to its immense global growth,” said Darcy Munoz, Partner at Prophet. “From the formulation of the global strategy to the activation in a cross-channel campaign, we have teamed up with our Amazon Business colleagues as an integrated team dedicated to the best strategic and creative results.”
These awards are a testament to the hard work and innovation that the Springbox team dedicates to each customer.
About the B2B Marketing Elevation Awards
The US Elevation Awards is an incredible B2B marketing event that brings together and recognizes the best of the best programs across all channels. This event offers B2B marketers the opportunity to learn from each other, share best practices and learn about new techniques.
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Springbox is Prophet’s digitally operated, creatively inspired agency that supports companies in becoming digital pioneers and recognizing the potential of transformative ideas for unusual growth. The service portfolio includes behavioral insights, go-to-market planning, performance media, creative, experience design and integrated analytics.
Springbox, a company of the Prophet