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PEORIA, Ill., May 5, 2021 / PRNewswire / – Advanced Technology Services, Inc. (ATS) announced today that it has received the Program of the Year (PoY) award for successfully implementing Forrester’s research, frameworks and best practices to improve performance. The winners of the PoY Award will be honored at the Forrester B2B Summit 2021 virtual live event from May 3rd to 6th.
Forrester was formerly the SiriusDecisions Summit and has been a trusted destination and community for sales, product, and marketing leaders for more than a decade. Event attendees include B2B executives, top analysts, inspirational thinkers, and innovative technology providers who come together to better understand the latest B2B buying trends, changing buyer needs, and new sales, marketing, and product management practices in order to achieve optimal performance to achieve and accelerate sales growth.
ATS won the PoY Award for Product Management by using Forrester’s Product Marketing and Management (PMM) lifecycle model to diversify its service portfolio while developing and standardizing a new go-to-market strategy for its flagship Comprehensive Maintenance Solution. These efforts allowed them to expand into new markets, resulting in a 115% increase in the number of requests for ATS services and a double-digit increase in the number of qualified leads year over year.
“ATS is excited and humble to be selected for this PoY product management award,” he said Jeff Kosiorek, VP Marketing at ATS. “It’s the culmination of a lot of hard work from our sales, marketing, and product teams that have really tuned into our product management and marketing programming. I can’t think of any other partner who adds so much value to our go-to-market strategy than Forrester Research Frameworks, powerful tools and analytical insights are second to none. “
“We are excited to honor this year’s PoY winners,” he said John Donlon, VP of Product Management at Forrester. “Every organization has achieved great success and used Forrester’s research and analyst advice to shape their strategy and drive the execution of the superlatives in their respective disciplines.”
Forrester is one of the most influential research and consulting companies in the world. We help executives in technology, marketing, customer experience, product and sales functions leverage customer obsession to accelerate growth. Forrester’s in-house research, consulting, and events enable executives from around the world to work boldly – to steer change and put their customers at the center of their leadership, strategy, and business operations. Our unique insights are based on annual surveys of more than 675,000 consumers, business leaders and technology leaders worldwide. rigorous and objective research methods, including Forrester Wave ™ ratings; over 52 million real-time feedback votes; and the common wisdom of our customers. To learn more, visit Forrester.com.
About Advanced Technology Services, Inc .:
Advanced Technology Services, Inc. (ATS) is a global solutions provider with over three decades of proven experience in technology-driven industrial maintenance and MRO asset management. With a technically qualified workforce, standardized processes and Industry 4.0 technologies, we deliver the health and productivity of assets to many of the world’s leading process and individual manufacturers. ATS is headquartered in Peoria, IL with offices in the US, Mexico and the UK. For more information on how we run factories better, please visit www.advancedtech.com.
Advanced Technology Services, Inc.
Manager, Marketing Communication
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SOURCE Advanced Technology Services, Inc.