Two new Optimists be a part of Leeds advertising and marketing company

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New marketing optimists Annie Green and Georgia Barker-Wright

L.Eeds digital agency, The Marketing Optimist, has hired two new team members to help with huge customer growth as business begins to boom again after the lockdown.

Annie Green and Georgia Barker-Wright join the team as social media marketing executives who work for a range of clients in the business-to-business sector. The new hires will take care of the social media strategy, planning and content creation for both organic and paid campaigns.

Annie initially joined the company as an intern at the height of the pandemic while completing her Masters in Marketing and Digital Strategy at Leeds Becket University. Georgia joins us after working on the social media team at global bathroom manufacturer Armitage Shanks.

Richard Michie, Managing Director, said, “I’m very excited to have Annie and Georgia join the team. Both bring a range of skills and understanding that I know our customers will love. The past 18 months have been difficult for everyone, but as business confidence returns, we are seeing an increase in inquiries about our marketing services. “

The Marketing Optimist initially focused on helping Yorkshire businesses but has expanded to support businesses in the UK and US with a range of digital marketing and PR services.

Richard continued, “We are seeing a lot of interesting social media marketing activity in particular as companies realize they need to adapt to growing customer needs in order to be available on many platforms at all times. It’s really a challenge for companies that don’t have the experience or time to tackle this, and this is where Georgia and Annie are going to have a huge impact. “

Annie joins Leeds Beckett through the Leeds Beckett Business Recovery Program, which helps small businesses in the Leeds City area recruit graduates entering the careers by finding candidates and providing employing companies with a grant to support their training and development support in the company.

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